TRC's Chief Research Officer, Rajan Sambandam, will contribute to the Yale CCI Blog, consult on academic-practitioner issues and generally help spread the word about the good work being done by YCCI Fellows.
Client feedback is very important to us. Here's what some of our clients have to say about how we've helped. If you have comments or questions, please write to Rich (our President).
"You and your team did a terrific job on this project. TRC will be at the top of our list in the future for market research projects."
Dave Summa of KINESTRAL
"I have engaged the TRC team on several projects that have required the analytical rigor and out-of-the-box thinking and they have delivered every time. They are knowledge experts on a wealth of analytic methodologies and, more importantly, know how to match those methods to your business need. It is also very refreshing to be able to connect with the right team members throughout the research process as opposed to the experience you get with the behemoth research shops where they get you in the door and quickly shuffle you off to the most junior researcher."
Todd Fabian, HEINZ
"YOU GUYS ARE THE BEST!!!!! Please send my thanks along to Janice and especially to Wes. This will make my weekend a lot smoother for sure!!!"
Judy Davis, PECO
"The Yale Center for Consumer Insights has collaborated with TRC on several occasions. I have found the folks at TRC to be very responsive to our needs and just great people to work with. The Center is very appreciative of the real world perspective this marketing research company brings to the partnership."
Ravi Dhar, professor at Yale School of Management
"You guys nailed it! I made only a few minor tweaks and put this in front of my director and our market manager. Exactly what they were looking for! THANKS SO MUCH! You made my day much easier today by getting this 99.something percent there."
One of our Insurance Clients
"The team at TRC has worked well for me on several research engagements at Comcast. I appreciate that they hold in a workable balance the trade-offs between stakeholder expectations and practicality of implementation (whether that be cost, timeframe, or the capacity of respondents to participate effectively in a particular research design). It certainly doesn't hurt that they are an affable, cordial bunch of professionals."
Gregory Kohs, Director, Market Research, Comcast
"I am nearing completion of a highly analyticial project with the TRC organization. The project is extremely important to our company and visible at its highest levels. The deliverable has exceeded our expectations and contributes significantly to our ability to drive revenue. TRC executed this complex project in a timely manner with exceptional quality. The team was responisve to our requests and I very much enjoyed working with them. I will look forward to doing so again in the future."
Kevin Hanstad, Carlson Hotels Worldwide
"Working with TRC over the past 9 years has been a wonderful example of how a great working relationship can create a superior deliverable. Their assistance with our biennial research project has been exemplary. From development of the survey tools to their support in managing our research committee's work, nothing has been overlooked in their quest for excellence. Their knowledge of our industry has proven invaluable in many ways and their creativity and reliability are second to none! We have come to rely on them as a trusted partner in our research and can't imagine undertaking any project without their guidance."